Record Details     « Return to search results       Brief Record Full Record MARC Record     Bibliographic Data Control Number UPD-00000381792 Date and Time of Latest Transaction 20090717015218.0 General Information 030130s2001 nyua b 001 0 eng International Standard Book Number 0801333350 Cataloging Source DMC Language Code eng Local Call Number P 90 S478 2001 Main Entry - Personal Name Severin, Werner Joseph Title Statement Communication theories : origins, methods, and uses in the mass media / Werner J. Severin, James W. Tankard, Jr Edition Statement 5th ed Physical Description xv, 411 p. : ill Subject Added Entry - Topical Term Mass media   Communication Added Entry - Personal Name Tankard, James W. Collection Category FO Format Monograph Location UP DMC P 90 S478 2001 MC006210 Reserve Book MC-21173   UP DMC P 90 S478 2001 Reserve Book MC-21110   UP DMC P 90 S478 2001 MC006210 Reserve Book MC-21173 Textual Physical Form Designator Book           Physical Location University of the Philippines Diliman: College of Mass Communication P 90 / S478 2001           Digital Copy Not Available          Add to Book Cart  |   Download MARC