Record Details     « New Search       Brief Record Full Record MARC Record     Bibliographic Data 001    UPD-00000133707 005    20090716213947.0 008    020520s1983 us eng 040 ## $aDML 041 ## $aeng 090 ## $aHF5415$bK68 1983 100 1# $aLilien, Gary L. 245 10 $aMarketing decision making : a model-building approach /$cGary L. Lilien, Philip Kotler 260 ## $aNew York :$bHarper & Row,$cc1983 300 ## $a875 p. 500 ## $aRev. ed. of Marketing decision making / Philip Koter, 1971 700 ## $aKotler, Philip : Marketing decision making 650 ## $aMarketing$xDecision-making$xMathematical models 905 ## $aFO 950 ## $aMonograph 852 ## $aUP$bDBUS$hHF5415 K68 1983$pBA002074$rRegular Circulation$xB-22828 852 ## $aUP$bDBUS$hHF5415 K68 1983$pBA002075$rReserve Book$xB-24050 852 ## $aUP$bDBUS$hHF5415 K68 1983$pBA002074$rRegular Circulation$xB-22828 852 ## $aUP$bDBUS$hHF5415 K68 1983$pBA002075$rReserve Book$xB-24050 842 ## $aBook           Physical Location University of the Philippines Diliman: Virata School of Business HF5415 K68 1983           Digital Copy Not Available          Add to Book Cart  |   Download MARC