Record Details
 
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Bibliographic Data
001
  
UPD-00000480697
005
  
20090717032617.0
008
  
060424s2005 nju eng
245
00
$aKellogg on branding :$bthe marketing faculty of the Kellogg School of Management /$cedited by Alice Tybout and Tim Calkins ; foreword by Philip Kotler.
040
##
$aTMC
041
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$aeng
090
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$aHD 69 B7$bK45 2005
260
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$aHoboken, N.J. :$bWiley,$cc2005.
300
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$axvii, 334 p. :$bill.
650
#4
$aBrand name products.
650
#4
$aBrankd name products$xMarketing.
650
#4
$aBrand name products$xManagement.
650
#4
$aCustomer relations$xManagement
700
1#
$aTybout, Alice.
700
1#
$aCalkins, Tim.
700
1#
$aKotler, Philip.
710
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$aKellogg School of Management
905
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$aFO
950
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$aMonograph
852
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$aUP$bTMC$hHD 69 B7 K45 2005$ptmc00463$rRegular Circulation$xTMC-906
842
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$aBook
 
     
 
Physical Location
University of the Philippines
Diliman: Technology Management CenterHD 69 B7 / K45 2005
Diliman: Technology Management CenterHD 69 B7 K45 2005
 
     
 
Digital Copy
Not Available
 
     
 
         
         
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