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MARC Record
Bibliographic Data
Control Number
nlp00230943
Date and Time of Latest Transaction
20091229084244.0
General Information
050316s1982 nyua 00110 eng
International Standard Book Number
0060443596
System Control Number
(elib)nlp00230943
Cataloging Source
NLP
Library of Congress Call Number
HF5415.1 .M38 1982
Dewey Decimal Classification Number
Ref 658.8 M141m 1982
Main Entry - Personal Name
McDaniel, Carl D.
Title Statement
Marketing / Carl McDaniel, Jr
Edition Statement
2nd ed
Physical Description
xix, 752 p. : ill. ; 23 cm
General Note
Rev. ed. of: Marketing, an integrated approach. c1979
Subject Added Entry - Topical Term
Marketing -- United States
Marketing -- United States -- Case studies
Textual Physical Form Designator
Book
Location
NLP Reference General Book T.M. Kalaw St. Ermita Manila Ref 658.8 M141m 1982 ph 36040r NLP 221627
Physical Location
National Library of the Philippines
National Library of the Philippines
658.8 / M141m
Digital Copy
Not Available
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