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Bibliographic Data
Control NumberUPD-00000377770
Date and Time of Latest Transaction20090717014911.0
General Information080210s1991 us a 000 eng
International Standard Book Number56086818
Language Codeeng
Local Call NumberHF 5415.13 L43 1991
Main Entry - Personal NameLehmann, Donald R.
Title StatementAnalysis for marketing planning / Donald R. Lehmann, Russell S. Winer
Edition Statement2nd ed
Physical Description186 p. : ill. ; 24 cm
Subject Added Entry - Topical Term*Marketing -- Management
 Product management
Collection CategoryFO
FormatPaper
LocationUP DMC HF 5415.13 L43 1991 MC000945 Regular Circulation MC-12507
Textual Physical Form DesignatorBook