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Control Number313925
Date and Time of Latest Transaction20150706093130.AM
General Information150706s |||||||||b ||00|||
Cataloging SourceSTII-DOST
Local Call NumberScienceDirect
Main Entry - Personal NameDe Wilde, Philippe
 Oderanti, Festus Oluseyi
Title StatementDynamics of business games with management of fuzzy rules for decision making by Festus Oluseyi Oderanti and Philippe De Wilde
Physical Descriptionpages 96-109 computer file; text; 983kb
Summary, Etc.Effective and efficient strategic decision making is the backbone for the success of a business organization. These decision making processes, used among its competitors in a particular industry, determine whether the business will continue to survive or not. In this research, fuzzy logic (FL) concept and game theory are being used to model strategic decision making processes by business organizations. Competition between business organizations is viewed as a game with each business organization as a player. A player formulates his own decisions by making his strategic moves based on uncertain information. This is the information he has about the opponents with respect to prevailing or anticipated market demand, cost of production, marketing, consolidation efforts and some other business variables. This uncertain information is being modelled using the concept of fuzzy logic. The game is played between a fuzzy agent and human agents in a resource allocation game between two players with uncertain information. Moreover, fuzzy rules are constructed that symbolize various rules and strategic variables that a firm takes into consideration before taking a decision. Our model also includes a learning procedure that enables the agent to optimize the fuzzy rules and his decision processes. Matlab software was used for the design and implementation of the fuzzy decision making system and this procedure and methodology can be easily implemented by business managers and can assist them in their strategic policy formulation
Subject Added Entry - Topical TermSocial sciences
 Decision making -- Analysis
 Game theory -- Analysis
 Membership functions
LocationDOST STII ScienceDirect NONPRINTS NP 14-16453 1 14-16453 Online/Download 2012-01-19
  
     
 
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Department of Science and Technology
Science and Technology Information InstituteScienceDirect
  
     
 
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