Record Details     « New Search       Brief Record Full Record MARC Record     Bibliographic Data Control Number UPD-00000139356 Date and Time of Latest Transaction 20090716213621.0 General Information 080209s1998 us 000 eng Language Code eng Local Call Number HF 5415.2 L47 Main Entry - Personal Name Lehmann, Donald R. Title Statement Marketing research / Donald R. Lehmann, Sunil Gupta, Joel H. Steckel Physical Description 780 p Subject Added Entry - Topical Term Marketing research Collection Category FO Format Monograph Location UP DBUS HF 5415.2 L47 BA003245 Regular Circulation B-33851   UP DSTC HF 5415.2 L47 SOS00265 Regular Circulation SOS-11231   UP DBUS HF 5415.2 L47 BA003245 Regular Circulation B-33851   UP DSTC HF 5415.2 L47 SOS00265 Regular Circulation SOS-11231 Textual Physical Form Designator Book           Physical Location University of the Philippines Diliman: School of Statistics HF 5415.2 / L47 Diliman: Virata School of Business HF 5415.2 L47           Digital Copy Not Available          Add to Book Cart  |   Download MARC