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MARC Record
Bibliographic Data
Control Number
UPD-00000382190
Date and Time of Latest Transaction
20090717014653.0
General Information
050124s2003 nju 000 0 eng
International Standard Book Number
0805842748
Cataloging Source
DMC
Language Code
eng
Local Call Number
HF 5415.33 U6 S67
Main Entry - Personal Name
Spring, Joel H.
Title Statement
Educating the consumer-citizen : a history of the marriage of schools, advertising, and media / Joel Spring
Physical Description
xi, 254 p
Subject Added Entry - Topical Term
Consumer behavior -- United States -- History
Consumer education -- United States -- History
Advertising -- United States -- History
Mass media -- United States -- History
Collection Category
FO
Format
Monograph
Location
UP DMC HF 5415.33 U6 S67 MC007756 Regular Circulation MC-21703
Textual Physical Form Designator
Book
Physical Location
University of the Philippines
Diliman: College of Mass Communication
HF 5415.33 U6 / S67
Diliman: College of Mass Communication
HF 5415.33 U6 S67
Digital Copy
Not Available
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