Record Details     « New Search       Brief Record Full Record MARC Record     Bibliographic Data Control Number UPD-00000135527 Date and Time of Latest Transaction 20090716213649.0 General Information 080209s1980 nyu a 000 eng Language Code eng Local Call Number HF 5415.125 M52 Title Statement Management in marketing channels / Donald J. Bowersox ... [et al.] Physical Description viii, 390 p. : ill. + instructor's manual Series Statement McGraw-Hill series in marketing Subject Added Entry - Topical Term *Marketing channels -- Management   Marketing -- Management -- Case studies   Marketing -- Management Added Entry - Personal Name Bowersox, Donald J. Added Entry - Corporate Name Michigan State University. Dept. of Marketing and Transportation Administration Collection Category FO Format Paper Location UP DBUS HF 5415.125 M52 Regular Circulation B-26339   UP DBUS HF 5415.125 M52 Regular Circulation B-26482   UP DBUS HF 5415.125 M52 Regular Circulation B-26339   UP DBUS HF 5415.125 M52 Regular Circulation B-26482 Textual Physical Form Designator Book           Physical Location University of the Philippines Diliman: Virata School of Business HF 5415.125 M52           Digital Copy Not Available          Add to Book Cart  |   Download MARC