Record Details     « New Search       Brief Record Full Record MARC Record     Bibliographic Data Control Number UPD-00000140672 Date and Time of Latest Transaction 20090716214414.0 General Information 031027s2004 nju eng Title Statement Marketing research : an applied orientation / Naresh K. Malhotra Main Entry - Personal Name Malhotra, Naresh K. International Standard Book Number 0131217291 Cataloging Source dbus Language Code eng Local Call Number HF 5415.2 M25 2004 Edition Statement 4th ed Physical Description 715, [65] p. + 1 CDROM Subject Added Entry - Topical Term Marketing research   Marketing research -- Methodology Collection Category FO Format Monograph Location UP DBUS HF 5415.2 M25 2004 Reserve Book B-35835   UP TMC HF 5415.2 M25 2004 tmc00204 Regular Circulation TMC-903G   UP DBUS HF 5415.2 M25 2004 Reserve Book B-35835   UP TMC HF 5415.2 M25 2004 tmc00204 Regular Circulation TMC-903G Textual Physical Form Designator Book           Physical Location University of the Philippines Diliman: Technology Management Center HF 5415.2 / M25 2004 Diliman: Virata School of Business HF 5415.2 M25 2004           Digital Copy Not Available          Add to Book Cart  |   Download MARC