Record Details     « New Search       Brief Record Full Record MARC Record     Bibliographic Data Control Number UPD-00000307567 Date and Time of Latest Transaction 20090717003311.0 General Information 080210s1980 us 000 eng Cataloging Source DCHE Language Code eng Local Call Number HF 5415.3 R86 1980 Main Entry - Personal Name Runyon, Kenneth E. Title Statement Consumer behavior and the practice of marketing/ Kenneth E. Runyon Edition Statement 2nd ed Physical Description 486 p Subject Added Entry - Topical Term Consumers   Marketing research   Motivation research (Marketing) Collection Category FO Format Textual Location UP DCHE HF 5415.3 R86 1980 HE009588 Regular Circulation HE-10238 Textual Physical Form Designator Book           Physical Location University of the Philippines Diliman: College of Home Economics HF 5415.3 / R86 1980 Diliman: College of Home Economics HF 5415.3 R86 1980           Digital Copy Not Available          Add to Book Cart  |   Download MARC