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MARC Record
Bibliographic Data
Control Number
UPD-00000132101
Date and Time of Latest Transaction
20090716213143.0
General Information
020404s1999 nju eng
Title Statement
Marketing research : an applied orientation : test item file to accompany ... / N. K. Malhotra
Main Entry - Personal Name
Malhotra, Naresh K.
Local Call Number
HF 5415.2 M253 1999
Physical Description
241 p
Edition Statement
3rd ed
Language Code
eng
Cataloging Source
DBUS
Collection Category
FO
Format
Monograph
Subject Added Entry - Topical Term
Marketing research
Marketing research -- Methodology
Location
UP DBUS HF 5415.2 M253 1999 Regular Circulation B-1887G
Textual Physical Form Designator
Book
Physical Location
University of the Philippines
Diliman: Virata School of Business
HF 5415.2 M253 1999
Digital Copy
Not Available
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