Record Details     « New Search       Brief Record Full Record MARC Record     Bibliographic Data Control Number UPD-00081496864 Date and Time of Latest Transaction 20090721095513.0 General Information 060724s2007 njua b 001 0 eng International Standard Book Number 9789810698959 Cataloging Source DLC DBUS Language Code eng Local Call Number HF 5415.122 L68 2008 Main Entry - Personal Name Lovelock, Christopher H. Title Statement Services marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirtz Edition Statement 6th ed Physical Description xx, 648 p. : ill Subject Added Entry - Topical Term Marketing -- Management   Professions -- Marketing   Service industries -- Marketing   Customer services -- Marketing Added Entry - Personal Name Wirtz, Jochen. Textual Physical Form Designator Book Collection Category FO Location UP DBUS HF 5415.122 L68 2008 Reserve Book B-36867   UP DBUS HF 5415.122 L68 2008 Reserve Book B-36866   UP DBUS HF 5415.122 L68 2008 Reserve Book B-36867 General Note Original edition published by Pearson/Prentice Hall, c2007           Physical Location University of the Philippines Diliman: Virata School of Business HF 5415.122 / L68 2008           Digital Copy Not Available          Add to Book Cart  |   Download MARC