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MARC Record
Bibliographic Data
Control Number
UPD-00000141176
Date and Time of Latest Transaction
20090729133121.0
General Information
071011s2007 ne eng
International Standard Book Number
0750683422
Cataloging Source
DLC DBUS
Language Code
eng
Local Call Number
HG 4028 V3 M33 2007
Main Entry - Personal Name
McDonald, Malcolm
Title Statement
Marketing due diligence : reconnecting strategy to share price / Malcolm McDonald, Brian Smith, Keith Ward
Physical Description
xv, 238 p. : ill
Subject Added Entry - Topical Term
Corporations -- Valuation
Corporations -- Investor relations
Stocks -- Marketing
Stocks -- Prices
Economic value added
Risk assessment
Added Entry - Personal Name
Smith, Brian D. (Brian David)
, 1961-
Ward, Keith
, 1940-
Textual Physical Form Designator
Book
Collection Category
FO
Location
UP DBUS HG 4028 V3 M33 2007 Regular Circulation B-36560
UP DEDUC HG 4028 V3 M33 2007 ED057150 Regular Circulation ED-55826
Format
Monograph
Physical Location
University of the Philippines
Diliman: College of Education
HG 4028 V3 / M33 2007
Diliman: Virata School of Business
HG 4028 V3 / M33 2007
Digital Copy
Not Available
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