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MARC Record
Bibliographic Data
Control Number
UPD-00000376576
Date and Time of Latest Transaction
20090717014432.0
General Information
020924s1987 nyu eng
Title Statement
The Rhetorics of popular culture : advertising, advocacy, and entertainment / Robert L. Root, Jr
Main Entry - Personal Name
Root, Robert L., Jr.
Local Call Number
E 169.12 R64
International Standard Book Number
0313244030
Cataloging Source
DMC
Language Code
eng
Physical Description
xiv, 175 p. : ill
Series Statement
Contributions to the study of popular culture ; no.16
Subject Added Entry - Geographic Name
Popular culture -- United States
Subject Added Entry - Topical Term
Rhetoric
Collection Category
FO
Format
Monograph
Location
UP DMC E 169.12 R64 MC000437 Regular Circulation MC-11356
UP DMC E 169.12 R64 MC000436 Regular Circulation MC-10020
UP DMC E 169.12 R64 MC000437 Regular Circulation MC-11356
Textual Physical Form Designator
Book
Physical Location
University of the Philippines
Diliman: College of Mass Communication
E 169.12 / R64
Digital Copy
Not Available
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