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MARC Record
Bibliographic Data
Control Number
UPD-00000138955
Date and Time of Latest Transaction
20090716214336.0
General Information
080209s1998 us 000 eng
International Standard Book Number
0256218943
Language Code
eng
Local Call Number
HF 1416 I54 1998
Main Entry - Personal Name
Meloan, Taylor W.
Title Statement
International and global marketing : concepts and cases / Taylor W. Meloan, John L. Graham/ Taylor W. Meloan
Edition Statement
2nd ed
Physical Description
439 p
General Note
Previous edition entered under title
Subject Added Entry - Topical Term
Export marketing -- Case studies
Export marketing
Added Entry - Personal Name
Graham, John L.
Collection Category
FO
Format
Paper
Location
UP DBUS HF 1416 I54 1998 BA001238 Regular Circulation B-33353
Textual Physical Form Designator
Book
Physical Location
University of the Philippines
Diliman: Virata School of Business
HF 1416 I54 1998
Digital Copy
Not Available
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