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Bibliographic Data
Control NumberUPD-00000374876
Date and Time of Latest Transaction20090717014401.0
General Information040830s1980 ohua b 001 0 eng
International Standard Book Number0882441892
Cataloging SourceDMC
Language Codeeng
Local Call NumberHF 5823 B87 1980
Main Entry - Personal NameBurton, Philip Ward, 1910-
Title StatementAdvertising fundamentals / Philip Ward Burton, William Ryan
Edition Statement3rd ed
Physical Description882 p. : ill
Subject Added Entry - Topical TermAdvertising
Added Entry - Personal NameRyan, William, 1932-
Collection CategoryFO
LocationUP DMC HF 5823 B87 1980 Regular Circulation MC-6585
Textual Physical Form DesignatorBook
Physical Location
University of the Philippines
Diliman: College of Mass CommunicationHF 5823 / B87 1980
Diliman: College of Mass CommunicationHF 5823 B87 1980
Digital Copy
Not Available
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