Record Details     « New Search       Brief Record Full Record MARC Record     Bibliographic Data Control Number UPD-00000480867 Date and Time of Latest Transaction 20090717032812.0 General Information 060424s1998 nyu eng Title Statement The 22 immutable laws of branding : how to build a product or service into a world-class brand / Al Ries, Laura Ries Main Entry - Personal Name Ries, Al Added Entry - Personal Name Ries, Laura. Cataloging Source TMC Language Code eng Local Call Number HD 69 B7 R43 1998 Physical Description viii, 182 p. : ill Subject Added Entry - Topical Term Brand name products -- Management Collection Category FO Format Monograph Location UP TMC HD 69 B7 R43 1998 tmc00465 Regular Circulation TMC-937G Textual Physical Form Designator Book           Physical Location University of the Philippines Diliman: Technology Management Center HD 69 B7 / R43 1998 Diliman: Technology Management Center HD 69 B7 R43 1998           Digital Copy Not Available          Add to Book Cart  |   Download MARC