Record Details
 
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Bibliographic Data
001
  
nlp00111728
005
  
20091229084244.0
008
  
030505s1995 u |||| ||||c|eng
020
##
$a0749416335
035
##
$a(elib)nlp00111728
040
##
$aNLP
082
##
$a Ref 658.827 K141s 1995
099
##
$c108179$d108179
100
1#
$aKapferer, Jean-Noel.
245
10
$aStrategic brand management :$bnew approaches to creating and evaluating brand equity /$cJean-Noel Kapferer.
260
##
$aLondon :$bKogan Page,$cc1995.
300
##
$a230 p. :$bill. ;$c23 cm.
650
#0
$aProduct management.
650
#0
$aProduct life cycle.
842
##
$aBook
852
##
$aNLP$bReference$cGeneral Book$eT.M. Kalaw St. Ermita Manila$kRef$h658.827$iK141s$nph$p48227r$zNLP$x113443
940
##
$aNLP
  
     
 
Physical Location
National Library of the Philippines
National Library of the Philippines658.827 / K141s
  
     
 
Digital Copy
Not Available
  
     
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