Record Details     « New Search       Brief Record Full Record MARC Record     Bibliographic Data Control Number UPD-00034427531 Date and Time of Latest Transaction 20090717042745.0 General Information 030113s2003 nyua b 001 0 eng International Standard Book Number 074322244X Cataloging Source DLC DLC TMC Local Call Number HD9999.B44 S56 2003 Main Entry - Personal Name Simon, Franc?oise. Title Statement Building global biobrands : taking biotechnology to market / Franc?oise Simon, Philip Kotler ; foreword by Kevin Sharer Physical Description xv, 336 p. : ill Subject Added Entry - Topical Term Biotechnology industries   Biotechnology -- Marketing   Pharmaceutical biotechnology industry Added Entry - Personal Name Kotler, Philip.4 Location UP TMC HD9999.B44 S56 2003 tmc00322 Regular Circulation tmc-711 Textual Physical Form Designator Book           Physical Location University of the Philippines Diliman: Technology Management Center HD9999.B44 / S56 2003           Digital Copy Not Available          Add to Book Cart  |   Download MARC