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  Search result  Your search for [subject]Customer services -- Marketing returned 4 records.  
 
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  Book Services marketing : people, technology, strategy.

by Lovelock, Christopher H.; Jurong, Singapore: Pearson Education South Asia, 2008.

Subject: Marketing -- Management; Professions -- Marketing; Service industries -- Marketing; Customer services -- Marketing.

  
     
Relevance: 20.41%
 
     
  Book Handbook of services marketing and management.

Thousand Oaks: SAGE Pub., 2000.

Subject: Service industries -- Marketing; Service industries -- Management; Customer services -- Marketing; Customer services -- Management.

  
     
Relevance: 17.66%
 
     
  Book Understanding services management : integrating marketing, organisational behaviour, operations, and human resource management.

Chichester: Wiley, 1995.

Subject: Service industries -- Management; Customer services -- Management; Customer services -- Marketing; Service industries -- Marketing.

  
     
Relevance: 17.66%
 
     
  Book Services marketing : a managerial approach.

Australia: Wiley, 2003.

Subject: Service industries -- Marketing -- Management; Customer services -- Marketing -- Management.

  
     
Relevance: 17.21%
 
     
 
         
         
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