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  Search result  Your search for [subject]Database marketing returned 7 records.  
 
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  Book The New direct marketing : how to implement a profit-driven database marketing strategy.

Burr Ridge, Ill: Irwin Professional Pub., 1995.

Subject: Direct marketing -- Data processing; Database management; Database marketing; Direct marketing -- Statistical methods.

  
     
Relevance: 16.80%
 
     
  Book Desktop direct marketing : how to use up-to-the-minute technologies to find and reach new customers.

by Baker, Sunny.; New York: McGraw-Hill, 1995.

Subject: Direct marketing -- Data processing; Database marketing.

  
     
Relevance: 13.85%
 
     
  Book How to find and cultivate customers through direct marketing.

by Baier, Martin.; Lincolnwood, IL: NTC Business Books, 1996.

Subject: Direct marketing; Customer relations; Database marketing.

  
     
Relevance: 13.85%
 
     
  Book All consumers are not created equal : the differential marketing strategy for brand loyalty and profits!.

by Hallberg, Garth; New York: Wiley, 1995.

Subject: Database marketing; Direct marketing -- Data processing.

  
     
Relevance: 13.85%
 
     
  Book Strategic database marketing.

by Jackson, Rob.; Lincolnwood, Ill.: NTC Business Books, 1994.

Subject: Database marketing.

  
     
Relevance: 12.61%
 
     
  Book Strategic database marketing : the masterplan for starting and managing a profitable, customer-based marketing program.

by Hughes, Arthur Middleton.; Chicago, Ill.: Probus Pub., 1994.

Subject: Database marketing -- Planning.

  
     
Relevance: 12.47%
 
     
  Book Optimal database marketing : strategy, development, and data mining.

by Drozdenko, Ronald G.; Thousand Oaks: Sage Pub., 2002.

Subject: Database marketing; Electronic commerce.

  
     
Relevance: 12.33%
 
     
 
         
         
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