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Your search for [subject]Marketing--Decision making--mathematical models returned 5 records. |
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Principles of marketing engineering.
by Lilien, Gary L.; [Victoria, B.C.]: Trafford Pub., 2007.
Subject: Marketing -- Data processisng; Marketing -- Decision making -- Mathematical models; Marketing -- Decision making -- Data processing.
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On the interaction between marketing action variables : a systems approach.
by Mattsson, Lars-Gunnar; Brussels: European Institute for Advanced Studies in Management, 1972.
Subject: Marketing -- Decision-making -- Mathematical models.
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Marketing decision making : a model-building approach.
by Lilien, Gary L.; New York: Harper & Row, 1983.
Subject: Marketing -- Decision-making -- Mathematical models.
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Market-share analysis : evaluating competitive marketing effectiveness.
by Cooper, Lee G., 1944-; Boston: Kluwer Academic Publishers, 1988.
Subject: Marketing -- Decision making -- Mathematical models.
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Introduction to marketing models with LOTUS 1-2-3 / Scott M. Smith, William R. Swineyard.
by Smith, Scott, M.; Homewood, Ill: Irwin, 1988.
Subject: I. Title; LOTUS 1-2-3 (COMPUTER PROGRAM); Marketing--Decision making--mathematical models; WITH DISKETTE.
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