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  Search result  Your search for [subject]Youth as consumers returned 4 records.  
 
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  Book How children learn to buy: the development of consumer information-processing skills.

by Ward, Scott, 1942; Beverly Hills, Calif.: Sage Pub., 1977.

Subject: Youth as consumers; Television and children; Television advertising.

  
     
Relevance: 17.61%
 
     
  Book Kids as customers : a handbook of marketing to children.

by McNeal, James U.; New York: Lexington Books, 1992.

Subject: Youth as consumers -- United States; Marketing research -- United States.

  
     
Relevance: 16.15%
 
     
  Book Youth, media, and advertising.

by James, Don L.; Austin: Bureau of Business Research, Graduate School of Business, University of Texas at Austin, 1971.

Subject: Youth as consumers -- Boulder Co., Colorado; Mass media -- Boulder Co., Colorado; Advertising -- Boulder Co., Colorado.

  
     
Relevance: 13.87%
 
     
  Book Was there a pepsi generation before pepsi discovered itn : youth-based segmentation in marketing.

by Hollander, Stanley C.; Lincolnwood, Ill.: NTC Business Books, 1992.

Subject: Market segmentation -- United States -- History; Advertising -- United States -- History; Marketing -- United States -- History; Youth as consumers -- United States -- History.

  
     
Relevance: 13.24%
 
     
 
         
         
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