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Your search for [subject]Marketing research -- Methodology returned 16 records. |
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The practice of market and social research : an introduction.
by McGivern, Yvonne; Harlow, Eng.: Financial Times Prentice Hall, 2003.
Subject: Marketing research -- Methodology; Social sciences -- Research -- Methodology.
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Qualitative research methods in public relations and marketing communications.
by Daymon, Christine, 1952-; London: Routledge, 2002.
Subject: Corporations -- Public relations -- Research -- Methodology; Public relations -- Research -- Methodology; Marketing research -- Methodology; Qualitative research.
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Using qualitative research in advertising : strategies, techniques, and applications.
Thousand Oaks, Calif.: Sage, 2002.
Subject: Advertising -- Research; Marketing research -- Methodology; Qualitative research.
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Qualitative methods for marketplace research.
by Sayre, Shay; Thousand Oaks, Calif.: Sage, 2001.
Subject: Marketing research -- Methodology.
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The market research toolbox : a concise guide for beginners.
by McQuarrie, Edward F.; Thousand Oaks, Calif.: Sage Publications, 1996.
Subject: Marketing research -- Methodology.
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Fundamentals of marketing research : an applied orientation.
by Malhotra, Naresh K.; Jurong, Singapore: Pearson Education South Asia, 2007.
Subject: Marketing research; Marketing research -- Methodology.
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Marketing research : an applied orientation : test item file to accompany ...
by Malhotra, Naresh K.; Upper Saddle River, N.J.: Prentice-Hall, 1999.
Subject: Marketing research; Marketing research -- Methodology.
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Marketing research : an applied orientation.
by Malhotra, Naresh K.; Englewood Cliffs, N.J.: Prentice Hall, 1993.
Subject: Marketing research; Marketing research -- Methodology.
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Marketing research : an applied orientation.
by Malhotra, Naresh K.; Upper Saddle River, N.J.: Prentice-Hall, 1996.
Subject: Marketing research; Marketing research -- Methodology.
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Marketing research : an applied orientation.
by Malhotra, Naresh K.; Upper Saddle River, N.J.: Prentice-Hall, 1999.
Subject: Marketing research; Marketing research -- Methodology.
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